{"pk":25777,"title":"Metaphors Affect Reasoning:\nMeasuring Effects of Metaphor in a Dynamic Opinion Landscape","subtitle":null,"abstract":"Metaphors pervade discussions of critical issues, making up\nas much as 10-20% of natural discourse. Recent work has\nsuggested that these conventional and systematic metaphors\ninfluence the way people reason about the issues they\ndescribe. For instance, Thibodeau & Boroditsky (2011, 2013)\nfound that people were more likely to want to fight back\nagainst a crime beast by increasing the police force but more\nlikely to want to diagnose and treat a crime virus through\nsocial reform. Here, we report two norming studies and two\nexperiments that reveal a shift in the overall landscape of\nopinion on the topic of crime. Importantly, we find that the\nmetaphors continue to have an influence on people’s\nreasoning about crime. Our results and analyses highlight the\nimportance of up-to-date opinion norms and carefully\ncontrolled materials in metaphor research.","language":"eng","license":{"name":"","short_name":"","text":null,"url":""},"keywords":[{"word":"metaphor; analogy; framing; reasoning"}],"section":"Papers","is_remote":true,"remote_url":"https://escholarship.org/uc/item/34m4k59j","frozenauthors":[{"first_name":"Paul","middle_name":"H","last_name":"Thibodeau","name_suffix":"","institution":"Oberlin College","department":""},{"first_name":"Peace","middle_name":"O","last_name":"Iyieqaure","name_suffix":"","institution":"Oberlin College","department":""},{"first_name":"Lera","middle_name":"","last_name":"Boroditsky","name_suffix":"","institution":"UCSD","department":""}],"date_submitted":null,"date_accepted":null,"date_published":"2015-01-01T18:00:00Z","render_galley":null,"galleys":[{"label":"PDF","type":"pdf","path":"https://journalpub.escholarship.org/cognitivesciencesociety/article/25777/galley/15401/download/"}]}