{"pk":27090,"title":"Object Representation in Multiattribute Choice","subtitle":null,"abstract":"We propose a theoretical framework for understanding how\neveryday choice objects are represented and how decisions\ninvolving these objects are made. Our framework combines\ninsights regarding object and concept representation in\nsemantic memory research with multiattribute choice rules\nproposed by scholars of decision making. We also outline\ncomputational techniques for using our framework to\nquantitatively predict naturalistic multiattribute choices. We\ntest our approach in two-object and three-object forced choice\nexperiments involving common books, movies, and foods.\nDespite using complex naturalistic stimuli, we find that our\napproach achieves high predictive accuracy rates, and is also\nable to provide a good account of decision time distributions.","language":"eng","license":{"name":"","short_name":"","text":null,"url":""},"keywords":[{"word":"Multiattribute choice"},{"word":"Semantic memory"},{"word":"Naturalistic decision making"},{"word":"Judgment and decision making"}],"section":"Posters: Papers","is_remote":true,"remote_url":"https://escholarship.org/uc/item/255758sh","frozenauthors":[{"first_name":"Sudeep","middle_name":"","last_name":"Bhatia","name_suffix":"","institution":"University of Pennsylvania","department":""},{"first_name":"Neil","middle_name":"","last_name":"Stewart","name_suffix":"","institution":"University of Warwick","department":""}],"date_submitted":null,"date_accepted":null,"date_published":"2017-01-01T18:00:00Z","render_galley":null,"galleys":[{"label":"PDF","type":"pdf","path":"https://journalpub.escholarship.org/cognitivesciencesociety/article/27090/galley/16726/download/"}]}