{"pk":27343,"title":"Is it fair? Textual effects on the salience of moral foundations","subtitle":null,"abstract":"Many of the important decisions we make have moral\nimplications. Moral Foundations Theory (Haidt &amp; Joseph,\n2004) identifies 5 distinct styles of moral reasoning that may\nbe applied to such decisions. This paper explores how reading\ntext that emphasizes one of these styles might affect our\nreasoning. After participants read a series of tweets that\nemphasized the Fairness/Cheating foundation they exhibited\nan increased reliance on this style compared to when they\nread tweets emphasizing the Care/Harm foundation. This\naffected participants’ answers to a questionnaire designed to\nmeasure the perceived importance of the different\nfoundations, as well as in their rating of the foundations\nevident in other tweets. Interestingly, this effect was short\nlived and was not observed for the Care/Harm foundation.\nThese results suggest that exposure to the moral reasoning of\nothers might temporarily influence what moral arguments we\nare likely to accept and employ.","language":"eng","license":{"name":"","short_name":"","text":null,"url":""},"keywords":[{"word":"Framing; Moral Foundation Theory; Moral\nCognition; Priming; Text"}],"section":"Posters: Papers","is_remote":true,"remote_url":"https://escholarship.org/uc/item/53v5v1x4","frozenauthors":[{"first_name":"Eyal","middle_name":"","last_name":"Sagi","name_suffix":"","institution":"University of St. Francis","department":""}],"date_submitted":null,"date_accepted":null,"date_published":"2017-01-01T18:00:00Z","render_galley":null,"galleys":[{"label":"PDF","type":"pdf","path":"https://journalpub.escholarship.org/cognitivesciencesociety/article/27343/galley/16979/download/"}]}