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{ "pk": 29719, "title": "Popular Peers Promote Prosocial Behavior", "subtitle": null, "abstract": "Dispositions for prosociality undergo major changes during adolescence, a period of increased sensitivity to peer influenceand incipient internalization of societal norms. However, the proximate mechanisms favoring the development of prosocialpreferences are poorly understood. Here, we show that high-status peers affect adolescents prosocial decision making.Participants repeatedly chose to either donate money to a charity or keep it for themselves and could revise their decisionupon observing the (opposite) decisions of either a high-status or low-status peer from their classroom. Participantstended to conform to peer behavior, reversing their initial preference. Importantly, this pattern was especially strong whenobserving high-status peers, suggesting that norm signalling from high-status peers can be instrumental for the diffusionof prosocial behavior. Using a novel incentivized paradigm in a naturalistic setting, we provide experimental evidencefor the role of high-status peers in the development of prosocial preferences and outline a potential path for interventionsaimed at spreading prosocial norms.", "language": "eng", "license": { "name": "", "short_name": "", "text": null, "url": "" }, "keywords": [], "section": "Poster Session 1", "is_remote": true, "remote_url": "https://escholarship.org/uc/item/86q9b27s", "frozenauthors": [ { "first_name": "Andrea", "middle_name": "", "last_name": "Gradassi", "name_suffix": "", "institution": "University of Amsterdam", "department": "" }, { "first_name": "Scarlett", "middle_name": "", "last_name": "Slagter", "name_suffix": "", "institution": "University of Amsterdam", "department": "" }, { "first_name": "Wouter", "middle_name": "", "last_name": "van den Bos", "name_suffix": "", "institution": "University of Amsterdam", "department": "" }, { "first_name": "Lucas", "middle_name": "", "last_name": "Molleman", "name_suffix": "", "institution": "University of Amsterdam", "department": "" } ], "date_submitted": null, "date_accepted": null, "date_published": "2020-01-01T18:00:00Z", "render_galley": null, "galleys": [ { "label": "PDF", "type": "pdf", "path": "https://journalpub.escholarship.org/cognitivesciencesociety/article/29719/galley/19576/download/" } ] }