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{
    "pk": 29048,
    "title": "A round Bouba is easier to remember than a curved Kiki: Sound-symbolism cansupport associative memory",
    "subtitle": null,
    "abstract": "Past research has shown that prior knowledge can support our episodic memory for recently encountered associations(Chalfonte & St-Giles, 1996; Naveh-Benjamin, 2000). Badham, Estes and Maylor (2012) for example, showed thatintegrative relationships between words help associative memory, even if the relationships are highly unfamiliar. A pair ofwords is integrative if the words make sense when considered together (e.g. monkey-foot). We extend this phenomenonto sound-symbolism associations; here, the latter refer to relationships between phonemes and object characteristics–relationships that participants readily find natural, even without prior knowledge of the items. For instance, the non-wordmaluma is much more readily associated with a random shape with rounded contours than with a shape that has sharpangles (Khler, 1929, 1947). In our study, 70 participants completed paired-associate memory tests after studying lists ofthree shape / non-word pairs. The sound-shape pairs that relied on known sound-symbolism links facilitated associativememory.",
    "language": "eng",
    "license": {
        "name": "",
        "short_name": "",
        "text": null,
        "url": ""
    },
    "keywords": [],
    "section": "Poster Presentations with Abstracts",
    "is_remote": true,
    "remote_url": "https://escholarship.org/uc/item/59w3g167",
    "frozenauthors": [
        {
            "first_name": "Marie",
            "middle_name": "",
            "last_name": "Poirier",
            "name_suffix": "",
            "institution": "City University of London",
            "department": ""
        },
        {
            "first_name": "Ren-Pierre",
            "middle_name": "",
            "last_name": "Sonier",
            "name_suffix": "",
            "institution": "Universit de Moncton, Moncton",
            "department": ""
        },
        {
            "first_name": "Dominic",
            "middle_name": "",
            "last_name": "Guitard",
            "name_suffix": "",
            "institution": "Universit de Moncton, Moncton",
            "department": ""
        },
        {
            "first_name": "Jean",
            "middle_name": "",
            "last_name": "Saint-Aubin",
            "name_suffix": "",
            "institution": "Universit de Moncton, Moncton",
            "department": ""
        }
    ],
    "date_submitted": null,
    "date_accepted": null,
    "date_published": "2019-01-01T18:00:00Z",
    "render_galley": null,
    "galleys": [
        {
            "label": "PDF",
            "type": "pdf",
            "path": "https://journalpub.escholarship.org/cognitivesciencesociety/article/29048/galley/18919/download/"
        }
    ]
}